[List Updated 4/1/18]

This site exists to uplift non-toxic, natural and organic beauty brands. We also seek to advocate for women underrepresented in the beauty and fashion industries. Black women. Disproportionately we are excluded, and disproportionately we are harmed by the indirect (and often direct) message society often sends: “You can’t sit with us!”

Certain brands say different. These beauty and wellness brands were founded by men and women of color, offering non-toxic, vegan, natural and/or cruelty-free options for all things health and beauty. When I first created this list in 2015, there were only 22 brands. I’m so happy to see the green beauty community growing by leaps and bounds! Browse the list below, and have a seat at their table. You’re invited!

Black Owned Natural Skincare
Aba Love Apothecary
Adiva Naturals
Alaffia
Bekura Beauty
Beneath Your Mask
Black Girl Sunscreen
Brown and Coconut
Brown Butter Beauty
Butter Me Up Goods
CDF Skincare
Demosea’ Botanicals
Eu2Be
Folie Apothecary
Hanahana Beauty
Hunnybunny Boutique
Jacq’s Organics
Jovi Shai
Kimo Bentley
Kyra’s Shea Medleys
Lesley Saligoe Botanicals
Limegreen
London’s Pedisoaks
Lotus Moon Skincare
Lovinah Skincare
Marla Rene Skincare
Naked Bar Soap Co LLC
Natural Annie Essentials
Natural Mixologist
Nyakio
OKOKO Cosmetiques
Pooka Pure and Simple
Qhemet Biologics
Shea Moisture
Shea Radiance
Skinfolk
Temple Zen Organic Skincare
The Afro Hair + Skin Co
The Healing Place Apothecary
Three Notes Skincare
Unsun

Black Owned Clean Cosmetics Brands
BLAC Minerals
JOSÉPHINE
LAMIK Beauty
The Lip Bar
Law of Nature Cosmetics
LUV + CO
NUS Beauty
Plain Jane Beauty

Black Owned Non-Toxic Nail Polish Brands
Ginger + Liz
Lenora Nail Colors
LUST V Cosmetics
Mischo Beauty
Polish & Co

Black Owned Nontoxic Natural Haircare Brands
Adiva Naturals
Alaffia
Alikay Naturals
Amazing Botanicals
Alodia Haircare
Beija Flor Naturals
Bekura Beauty
Beneath Your Mask
Brown Butter Beauty
Camille Rose Naturals
Chocolate Kinks & Kurls
Eden Bodyworks
Folie Apothecary
Jane Carter
Jovi Shai
Karen’s Body Beautiful
Kimberly Elise Naturals
Kinky-Curly
Koils By Nature
Kyra’s Shea Medleys
Limegreen
Pooka Pure and Simple
Qhemet Biologics
Shea Radiance
Sienna Naturals
Taliah Waajid
Terrene Fusions
TGIN
The Afro Hair + Skin Co
Wonder Curl
The Healing Place Apothecary
Miss Jessie
Naturalicious
Obia Natural Haircare
Oyin Handmade

Black Owned Feminine Care Brands
The Honey Pot Company

Black Owned Natural Perfume Brands
Pooka Pure and Simple

Black Owned Household Goods Brands
PUR Home
The Green Laundress

Black Owned Tea + Wellness Brands 
Fertile Alchemy
GOLDE Turmeric Wellness
Golden Flourish
Good Night Darling
New Secrets Tea

Places to #ShopBlack
BLK + GRN

Featured image by Arnold Obizzy on Unsplash

Candace Alike Smith is a Las Vegas-based content creator, womb warrior, and matcha enthusiast. Candace founded this site in 2015 to help women of color reclaim their vitality. Follow Candace’s content on holistic beauty, mental wellness, herbs and essential oils, non-toxic products, healthy libations, wellness travel, and self-reflection. Green is her happy color.

Subscribe to CandaceAlikeSmith.com below to receive an email notification every time Candace and Cherise post something new!