Milk Makeup, an offspring of Milk Studios of NYC, believes that when it comes to your beauty routine, compromise is a “no, no.” To assure they provide a cosmetic that is nourishing with a blockbuster payoff, Milk Makeup offers products that are cruelty-free, paraben-free, and 100% vegan. Taking its cues from those in the community surrounding its studios, Milk Makeup seeks to be inclusive and offers buyers variety and health-conscious quality.
On their bright and user-friendly Web site, Milk Makeup offers products for lashes and brows, cheeks, lips, eyelids, all-over facial care, and armpits. For a limited time, there is even carry-on luggage for the beauty-conscious traveler. Some of the skincare products sound like something you could eat or drink with names like Matcha Toner, Watermelon Brightening Serum, and Cooling Water (to address puffy and tired skin). To complete your look, Milk Makeup even offers temporary tattoos.
Milk Makeup took a step beyond just offering natural and cruelty-free cosmetics, and now only offers vegan products. This move was to provide a product that was better for the Earth and the customer. To ensure that theirs is truly vegan, Milk Makeup avoids using ingredients such as honey, beeswax, lanolin, collagen, carmine, cholesterol, and gelatin. So, no testing on animals and no animal by-products are used in Milk Makeup.
Since its beginning, Milk Makeup has wanted to include the properties of cannabis. One of the product lines, Kush, uses hemp-derived cannabis oil that conditions and adds volume to eyelashes and brows. The decision to create a vegan mascara and brow gel seemed like a good time to substitute cannabis oil for the beeswax, as a binding agent. The brand says, give it a try and “do something dope for your brows.”
With eight shades of concealer and sixteen hues of foundation, Milk Makeup seems to be doing its part to be inclusive. This brand does seem to compare in price to other natural makeups higher than traditional drug-store beauty products. In addition to its Website, Milk currently offers its makeup on Amazon and Sephora.Launched in 2014 for consumers seeking a quick, easy way to apply their makeup, Milk Makeup has grown in appeal to attract the attention of anyone wanting “clean, cool beauty.” At one time it was said that Milk Makeup had over 100 products. But because they are not only innovative and ecologically conscious, the product line appears to be more tailored since its inception. So, if you are looking for a makeup and skincare line that has “good ingredients with an epic payoff,” then certainly give Milk Makeup a try and #liveyourlook!
Candace Alike Smith is a Las Vegas-based content creator, womb warrior, and matcha enthusiast. Candace founded this site in 2015 to help women of color reclaim their vitality. Follow Candace’s content on holistic beauty, mental wellness, herbs and essential oils, non-toxic products, healthy libations, wellness travel, and self-reflection. Green is her happy color.
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